Advertising Solutions
Street-level Digital Media
Hyper-target audiences at relevant moments with dynamic content based on data such as location, time of day and weather. Make the most of your media buy with measurable ROI, attribution, and programmatic buying.
Hyper Targeting
Firefly’s Precision Targeting empowers brands to reach people where other media formats cannot, during the moments that matter most.
Deliver customizable, scalable campaigns based on geofencing, zip code, DMA, competitor conquesting and day-parting.
Dynamic Content Serving
Firefly serves high-quality, customizable ads based on dynamic content triggers like location, weather, live events, product launches, and many more.
Our best-in-class smart screens support HD content so you can reach consumers with full motion creative at eye-level.
Measurement & Attribution
Firefly’s patent-pending Measurement & Attribution solution provides meaningful analytics on your campaigns. Measure effectiveness with our foot traffic, brand recall, web and app conversion studies, and optimize your campaigns with insights. Our holistic insights demonstrate and drive campaign value throughout the consumer journey.
Programmatic Capabilities
Streamline your buying and easily extend your campaigns to out-of-home with our programmatic offering. Firefly inventory is available through Adelphic, MediaMath, Verizon Media, Vistar, Adomni, Rubicon Project and more.
