Firefly Hires Industry Veteran Rob Levine as CRO
New York, NY; San Francisco, CA – Firefly, the leading provider of mobility advertising solutions, announced today the addition of Rob Levine as Chief Revenue Officer. Levine will lead the sales organization as Firefly continues to expand its media and technology portfolio.
“It’s an honor and a privilege to join the Firefly family.'' says Levine. “Collaborating with the talented and dedicated team at Firefly, we will continue to bring efficient and impactful campaigns to brands targeting consumers as they experience cities. I strongly believe Firefly is at the forefront of innovation, transforming the landscape of the OOH industry.”
As Firefly’s CRO, Levine will bring his deep knowledge and understanding of the advertising and technology space and his expertise in strategic planning, business development, measurement and data solutions.
“Rob is going to be a fantastic addition to the Firefly leadership team,” says Roey Franco, SVP Of Product. “I'm looking forward to working closely with Rob as we define and build the future of the DOOH industry and beyond.”
Firefly’s network delivers over 1 billion impressions per month on the streets and in vehicles in New York City, Los Angeles, Chicago, San Francisco, Las Vegas, and Miami. Levine is a well known and respected sales executive in the OOH industry, with a proven track record of building high- performing sales teams and driving consistent revenue growth.
"The addition of Rob Levine to our talented team highlights our continued efforts with bringing in the right people to support Firefly’s continued growth," says Kaan Gunay, Founder & Chief Executive Officer of Firefly. "We look forward to him bringing his entrepreneurial spirit to drive Firefly’s new wave of campaign and product innovation, while bringing our salesforce and client experiences to the next level.”
ABOUT FIREFLY
Fueled by the most advanced tracking, measurement, and optimization capabilities available in the out-of-home industry, Firefly is an innovative data-first ad network delivering the most relevant messages at the most relevant moments using a suite of dynamic car top, in-car, and experiential solutions. Our proprietary screens deliver dynamic content based on location-based, GPS-enabled triggers. We empower brands to efficiently engage consumers in major markets across the U.S. including New York City, Chicago, Las Vegas, San Francisco, Los Angeles, and Miami.
Founded by Kaan Gunay (CEO), Firefly is headquartered in the San Francisco Bay Area, with offices in New York City, Los Angeles, Chicago and Istanbul. To learn more: visit fireflyon.com.